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Hi there, I’m Nithya!
I design, build, dance and paint.
I am a designer with 10 years of UX, Spatial, Parametric and other product design experience.
With a knack for transforming complex ideas into seamless experiences, I design everything from AI-driven product solutions to user experience and fan engagement at the Super Bowl (2022 & 2023)—creating designs that inspire joy and deliver results for business growth!
Impact in the last 6 Months
~$3M
Increased Gross Revenue with enterprise-ready feature improvements
Increased gross revenue over a quarter of new feature releases
+18 points
Net Promoter Score (NPS)
(market - gap)
Built Business Intelligence Dashboards across products for Compliance and Risk Management
~$300K ACV
Reduced user error-related support tickets through UI improvements
Support Ticket Reduction by 30% by self-serve features and AI Solutions
-30%
Reduction in legacy Customer Churn in their first 90 days
AI-powered workflows to optimise risk assessment workflows
+ 60%
Conversion Rate Improvements
Designed Task Management and Slack Notifications that drove an additional ~90K monthly revenue
Selected Works
Product design, Case studies, Brand design, Responsive UI design, UX
Other Projects
Product design, Case studies, UX
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